Intel In Sight Scavenger Hunt Contest; Top Scorer Wins Intel Core i5 Laptop

Written By Sam on 23 September 2010

Heard of the Intel Scavenger Hunt? Well, it’s a competition open only to legal residents of the 50 United States (D.C) who are least 18 years old and “who did not purchase any equipment for the purpose of entering this contest”. But you can read this post even if you don’t intend to participate. It’s an interesting marketing exercise aimed at finding out whether the company’s ads are managing to grab eyeballs at all. It scores on its interactivity quotient. The contest is underway and will end on November 30, 2010 (at 11:59 p.m. ET, to be precise). Essential prerequisites include an iPhone or an MMS capable mobile device.

So, what’s the deal about and how do you enter the contest? If you fulfill the eligibility criteria, there are two ways to participate – using an iPhone, or via MMS. And this is essentially what you need to do. Using the In Sight application grab a picture whenever you see an Intel-related banner. There are points to collect. For a more detailed info on the contest, you may visit:

Intel In Sight Prizes

  • Core i7E level: The top scorer gets a brand new Intel Core i5 processor-based laptop.
  • Core i7 level: The top two with 4,000 points and above win $250 BestBuy gift cards.
  • Core i5 level: The top five to collect anywhere from 2,500 to 3,999 points win $100 BestBuy gift cards.
  • Core i3 level: The top ten to collect anywhere from 500 to 2,499 points will receive $25 BestBuy gift cards.

How do you hunt for points? Keep an eye for the hints that are unlocked when you click certain images. Also there are weekly hints delivered to the app.

Download Intel In Sight [iTunes Link]

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